Maud Bailly is the new chief digital officer of AccorHotels and will head the digital distribution, sales and information systems.

Bailly will also be a member of the executive committee of the company. Says Sébastien Bazin, AccorHotels’ CEO, “The areas that Maud will oversee are essential to the success of the group. Her great knowledge of digital issues, her strong managerial dimension, as well as the richness and variety of her background will give a new impulse to our teams and will be a source of innovation for the group and team.”