has a brand new, pug mascot brought to life to call to attention the brand’s fun and quirky personality, and commitment to help travellers book the perfect accommodation for their holiday.

A series of short promos will also be rolled out in conjunction with seasonal promotions. Jessica Chuang, regional marketing director, Greater China, SEA and India for the brand said, “With the introduction of our new mascot, we want to showcase the brand’s fun and quirky side, while still emphasising that we are the hotel expert with reliable service offerings, great savings and a loyalty rewards system that keeps on giving.”